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Safety first The safety of our visitors, customers and employees is our number 1 priority. COVID-19 preventiemaatregelen KIWA keurmerk Jaarbeurs was the first event venue to be awarded the Kiwa seal of approval for COVID-19 prevention measures.
Sustainable Most sustainable venue in Europe The City of Utrecht has great ambitions; we are working hard to help achieve these. In 2020 we presented our sustainability strategy, with smart waste processing, green energy and sustainable procurement. Energieverbruik daalt: 19,3 miljoen KWH Steeds een beetje beter
Smart We put 2020 to good use, working on new initiatives, innovation and accelerated digitalisation. A smart network of beacons, large screens and the new Jaarbeurs Welcome app have been providing valuable positioning, marketing and crowd management information since 2020.

Jaarbeurs is looking ahead

The COVID-19 pandemic had a major impact on our operations over the past year. Though we had to close our doors early on, we seized the opportunities presented by the crisis with both hands. You can read more about this in our annual report for 2020.  

‘Moving with the times’

2020 was all about new initiatives, new collaborations, innovation and accelerated digitalisation. 

Financial results

In 2020, the COVID-19 pandemic had a significant impact on the business operations and therefore the financial results of Royal Dutch Jaarbeurs. 

‘The Jaarbeurs venue is an anchorage, a place where people and organisations come together and bring each other, and society, a step further’

- prof. dr. Kim Putters

2020 in facts and figures